A job you give to Aurora
Sell more
Aurora understands, researches, decides, does, reviews and measures.
More specialized work. Less structure to get it done.
What always had to be built for this
- People
- account managers
- Specialists
- customer success, data
- Vendors
- surveys, lists
- Software
- CRM, support
- Management
- a manager
- Coordination
- account reviews
Now it is a job you give to Aurora
How Aurora would do it, stage by stage.
1/7
Understands
Before doing anything, it understands your company and what you want.
ExampleSell moreIt asks youWhich customers already buy from you, what else they could buy, and why they do not today.
2/7
Researches
It looks for evidence. What it does not know stays marked as unknown.
ExampleSell moreIt opensYour purchase history per customer, what similar customers combine, what you offer them today and when.
Stays unknownWhether the customer has budget for more, until asked.
3/7
Decides
It decides what work is needed. You do not have to know in advance.
ExampleSell moreIt proposesThree offers for three customer groups, with the right moment for each.
It discardsBlanket discounts: lower margin without raising purchases.
4/7
Does
It does the work. It executes only what you authorize.
ExampleSell moreIt asks you to authorizeRead your sales history. Yes. Write to your customers: only if you authorize it.
It deliversCustomer groups, three offers ready, calendar, and how to measure each.
5/7
Reviews
Done is not taken as good. It is checked before delivery.
ExampleSell moreOne caseOne offer relied on an out-of-stock product. Replaced before proposing it.
6/7
Measures
Doing something is not achieving it. It measures what happened.
ExampleSell moreWhat it didOffers and calendar are delivered and reviewed.
What happenedAverage purchase per customer, in 90 days, with your data. Before that, not measured.
What it did ≠ What happened
7/7
Learns
What worked stays for the next job. New evidence corrects it.
ExampleSell moreWhat staysThe offer that worked stays on the calendar. The one that did not is retired, on record.
Start with a diagnosis.
Up to two weeks, on your data. It ends in “this is possible, this is not, and this is what it would take”. If it is not useful, you stop there.
Price agreed before starting. No subscription, no standing team.